Source: RevenueToday.com
I love affiliate marketing. (Bet that got your attention!) I know it’s often considered the black sheep of e-commerce, but in my seven-odd years in this industry, I’ve learned to appreciate the nuances of this business from the perspective of an affiliate, a couple of merchants and now a network. After experiencing the highs and lows of each of those roles, I’d like to offer the following insights. Call them best practices; call them observations; call them opinions. Whatever you call them, I hope they provide some pause for thought. Read more about affiliate managers…